
We’re excited to welcome Rafida Hossain Ratri as the newest member of our Digital PR team at Upgraph Bangladesh!
Rafida brings fresh energy, curiosity, and a sharp sense for storytelling that fits perfectly into our PR-first, performance-driven culture. With a background in communication, content strategy, and outreach, she understands the delicate balance between brand voice and media impact. What truly sets Rafida apart is her ability to find PR angles that connect emotionally while delivering SEO value—a rare combo in today’s content-saturated landscape.
From building high-authority media relationships to crafting narratives that align with brand goals and Google’s algorithms, Rafida is already proving herself as someone who gets it. She’s especially passionate about empowering purpose-driven brands to earn meaningful media coverage—coverage that builds both trust and traffic.
At Upgraph, we believe PR is the modern-day engine behind organic growth, and Rafida’s addition strengthens our commitment to delivering standout campaigns that don’t just earn attention—but deliver results.
We’re thrilled to have her on board and can’t wait to see the creative sparks she brings to our team and client projects.
